Hon. Edmund Bartlett is Doing Magic for the Jamaican People and World Tourism

barltettjamaica | eTurboNews | eTN

“You did it!” should be the response to Jamaica’s Minister of Tourism Hon. Edmund Bartlett. Despite severe travel warnings and record COVID outbreaks in Jamaica’s main source market – the United States – the Island nation managed to record high tourism numbers. A well managed and safe travel and tourism industry seems to be functioning positively, despite impossible circumstances.

  • Jamaica has earned US$1.2 billion from 1.1 million visitor arrivals since the start of the year.
  • According to the UNWTO, Jamaica received around 4.23 million international visitor arrivals in 2019, and only 800,000 in all of 2020.
  • 1.1 million visitors in 9 months this year is a fantastic achievement, relaunching travel and tourism in Jamaica during impossible times.

The latest numbers were revealed by Tourism Minister, Hon. Edmund Bartlett, at a Jamaica Information Service, “Think Tank,” at the agency’s head office in Kingston on Tuesday.

“That performance is seeing a 22 percent increase in our earnings, up by some US$212 million, and our arrivals are up from 800,000 last year to 1.1 million this year,” he noted.

He said that most of the visitors to the island were from the United States (US), as other markets such as the United Kingdom (UK) and Canada had various coronavirus (COVID-19) restrictions, which prevented persons from traveling.

Minister Bartlett pointed out that with the increase in earnings and visitor arrivals, the industry is playing a pivotal role in the country’s post-pandemic recovery.

“We brought back more than 60,000 workers to their jobs, which were lost as a result of the pandemic,” he noted.

He said that the industry has been “shrewd” in the COVID-19 recovery process and is focused on sustainability “as the centerpiece of the way forward.”

“There is, therefore, no better industry to increase revenues for Jamaica, restore jobs, and generate new opportunities in communities across the country than the tourism industry,” said Minister Bartlett.

#rebuildingtravel

WHAT TO TAKE AWAY FROM THIS ARTICLE:

  • Minister Bartlett pointed out that with the increase in earnings and visitor arrivals, the industry is playing a pivotal role in the country's post-pandemic recovery.
  • He said that the industry has been “shrewd” in the COVID-19 recovery process and is focused on sustainability “as the centerpiece of the way forward.
  • He said that most of the visitors to the island were from the United States (US), as other markets such as the United Kingdom (UK) and Canada had various coronavirus (COVID-19) restrictions, which prevented persons from traveling.

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About the author

Juergen T Steinmetz

Juergen Thomas Steinmetz has continuously worked in the travel and tourism industry since he was a teenager in Germany (1977).
He founded eTurboNews in 1999 as the first online newsletter for the global travel tourism industry.

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