Geoffrey Lipman leads SUN. Former top exec in IATA, WTTC and UNWTO, Geoffrey is President of ICTP and the Green Growth Travelism Institute (GGTI), as well as a Visiting Professor at Hasselt University, Belgium & Victoria University Australia
Formerly Exec. Director IATA: First President WTTC: Ass. Secretary-General UNWTO. Currently, President SUNx Malta – Strong Universal Network Played a key role in the emergence of Tourism as a serious socio-economic sector.
• As Executive Director at IATA in the 1970s helped drive a new liberalization agenda, responding to airline deregulation.
• As the first President of WTTC throughout the 1990s, he worked to pioneer new systems of measuring the sector, creating CSR Certification and supporting China’s efforts to open Tourism markets.
• As Assistant Secretary-General of UNWTO, in the first decade of this millennium, he spearheaded new development support systems, including the ST-EP Program, led the Davos Climate Summit, and launched the G20 Summit recognition program.
• As Co-founder of SUNx Strong Universal Network – a legacy project of Maurice Strong This is a global initiative to support Climate Resilience, related SDG’s and Emergency Response through Climate Friendly Travel ~ Measured: Green: 2050proof. Served on public/private sector Boards in Africa, Europe, Middle East, and Canada: Tourism Envoy to UNDP Administrator; Member EU Commissions on Airline Liberalization and on Tourism Employment:
Environment Advisor to the Governor of Jeju Island, Korea: President ICTP (International Coalition of Tourism Partners). Worked closely with the World Economic Forum since the early 90’s on its Competitiveness and Smart Travel activities.
Written/lectured widely on tourism strategy, sustainability & liberalization; co-author/ editor of two books and numerous journal articles on Green Growth & Travelism as a visiting Professor, Victoria U. Australia, and Hasselt U. Belgium. Co-author two major EIU studies on airline liberalization.
