The World Tourism Network teamed up with The Ageless Traveler Certification Program (TATCP) and offers WTN Prime Members a free option to obtain the Ageless Certification.
The Ageless Traveler Certification Program sets new standards across all tourism sectors, addressing issues like age-friendly technology, staff training, accessibility design, and itinerary creation.
The TATCP is a 3 Step program.
Free for World Tourism Network Prime members.
The first step is to evaluate the applying business through the lens of a mature adult. When completed members will receive a Level 1 rating by filling out an evaluation questionnaire. This will provide the initial certificate, available free to WTN Prime Members, or $499 for non-members.
The second step is to complete a six-segment online course. Once completed members get access to invitations, retreats & events, and enhanced promotion, and become eligible for awards
The third step includes expert consultancy to improve business practices further. Members will benefit from a thorough return on investment analysis to optimize operations. When completed members will reach the pinnacle of TACP Certification with a 3-star rating and expert feedback.
Why Certification Matters?
Certified entities stand out as the most trustworthy and reliable options for the mature traveler demographic.
According to Adriane Berg, president of the Ageless Traveler program, here are some key benefits of certification:
According to the World Tourism Network, this certification program will help destinations, accommodations, airlines, attractions, restaurants- anyone catering to travelers additional business opportunities, visibility and training
Industry Recognition
- Certified entities gain industry-wide acknowledgment, signaling to consumers and their families that they are the preferred choice. This recognition attracts clients, fostering a network for exponential growth. Sub-designations cater to diverse travel preferences, from age-friendly medical tourism venues to lifelong learning experiences.
Business Networking
- Access and join a community of certified vendors, facilities, and transportation services, fostering opportunities for exponential growth.
Specialized Designations
- Receive sub-designations such as age-friendly medical tourism venues and lifelong learning experiences, catering to various travel preferences.
Certification Badge
- Display the TATCP Certification badge for age-friendly, and let the broad network of World Tourism Network together with its global media partners tell the world about it.
Join A Community of Leaders
- Upon certification, candidates become part of an influential cohort shaping the future of tourism. Certified entities gain access to consumer research through surveys, polls, and focus groups. A dedicated WTN Special Interest Group fosters collaboration, illuminating best practices and standards.
The Prestigious TACTP Award:
- In cooperation with the World Tourism Network Hero Award Program, The Ageless Traveler Awards will recognize excellence by tourism-related organizations in fostering longevity, connectivity, contribution, volunteerism, inclusivity, lifelong learning, and life-stage achievements for the mature traveler. This industry-wide award encourages tourism-related entities to highlight their dedication to the mature traveler.
Categories include Longevity, Connectivity, Contribution and Volunteerism, Inclusivity, Lifelong Learning, Life Stage, and Anti-Ageism and Advocacy.
