Through the partnership, Qunar will integrate its platform with ICE Portal’s Visual-ICE® API, a cloud-based content management system that stores and distributes high-quality curated visual and rich media content to 3rd party distribution channels. ICE Portal will provide Qunar’s visitors access to their database of over 40,000 hotel visuals.
“We’re excited to have Qunar integrated with our Visual-ICE API,” said Nick Blasi, Director of Operations at ICE Portal. “…Having [Qunar’s] web and mobile applications utilize our high-quality visual content is a win-win for our hotel partners and prospective guests.”
The integration will allow Qunar to effectively serve their 75 million monthly visitors and 460 million mobile app users with the best visual content worldwide.
“We recognize the power of visual content when it comes to booking a hotel,” said Jessie Li, Assistant to the Marketing Director for Qunar. “Using ICE Portal’s cloud-based system allows a seamless interface between our two platforms, making the hotel selection process for our visitors more efficient for a one of a kind experience.”
ICE Portal is a technology and marketing company that helps travel suppliers manage, curate, and deliver their visuals to thousands of online travel and travel-related websites.
