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Tourism Seychelles Gears Up for IFTM Top Resa in Exciting Paris

Seychelles heading to IFTM Top Resa
Written by Linda S. Hohnholz

Tourism Seychelles will be participating in its first in-person major international travel trade exhibition since the onset of the COVID-19 pandemic, Mrs. Bernadette Willemin, Director General of Destination Marketing for the Tourism Department, has announced prior to leaving for IFTM Top Resa taking place in Paris on October 5-8.

  1. The travel trade show targets the Leisure, Group, Business, and MICE & Events segments of the travel and tourism industry.
  2. Seychelles’ physical presence has been missed and is long-awaited by our partners.
  3. Competition is becoming ruthless and as competitors open up to tourism, it has become important that Seychelles is also seen in person.

Mrs. Willemin will be joined at the travel trade show, which targets the Leisure, Group, Business, and MICE & Events segments, by Paris-based representatives of Berjaya Hotels, Creole Travel Services, LXR Mango House, and Mason’s Travel. Online participants will include North Island, Kempinski Seychelles, and Blue Safari Seychelles.

Explaining the return to physical participation in such events, Mrs. Willemin said, “Whilst we have been constantly in touch with them virtually, our physical presence has been missed and is long-awaited by our partners. We must not forget that competition is becoming ruthless and as our competitors open up to tourism, it has become important that we are also seen in person.

Seychelles logo 2021

We have four full days of appointments already scheduled with our major tour operators, trade partners and partner airlines. We will be meeting with press and media off site as well. The show is timely especially as vaccinated French visitors no longer have to undergo quarantine when they return home and this is giving the impetus for tour operators and other partners to put together their winter programs and actively sell holidays to Seychelles. We will also have added seat capacity and more connectivity between Paris and Seychelles once Air France recommences twice weekly flights to Seychelles for the winter season as of October 28.”

This year, the show has been formulated to accommodate “hybrid participation,” Mrs. Willemin said, “We, as well as everyone else have had to adapt and reinvent how we collaborate with our partners and how we reach our customers; hence giving our local partners this opportunity to take part in the trade exhibition virtually as well as in person. Of course we have had to scale down our footprint, both in terms of the size of our stand and the number of people present, and we will be respecting all the sanitary measures in place. Our team in Paris will be supporting us on the stand.”

The French market is a significant one for Seychelles, as the destination’s second leading market it contributed over 11% of visitor arrivals (43,297) and over 16% of arrivals from Europe in 2019.

Tourism Seychelles will be joining over 34,000 tourism professionals representing 200 destinations and 1,700 brands at IFTM Top Resa.

#rebuildingtravel

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About the author

Linda S. Hohnholz

Linda Hohnholz has been the editor in chief for eTurboNews for many years.
She loves to write and pays great attention to details.
She is also in charge of all premium content and press releases.

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