Thailand’s flourishing tourism sector is propelling unprecedented levels of investment in the real estate market, particularly in residential-focused hospitality projects. A recent report by C9 Hotelworks indicates that this phenomenon is especially pronounced in Phuket, where international visitor numbers have surged by 23% in 2024, totaling 8.65 million arrivals at Phuket International Airport.

Phuket International Airport | HKT

Phuket International Airport (HKT) on Phuket Island. Flights are available from domestic and international destinations. Go sightseeing, catch some manta rays at Patong Beach, walk the Golden Sands of Kata Beach, discover the Past at Phuket Town and hike up to Karon Viewpoint.

The rising number of long-term visitors and lifestyle investors is transforming the Thai real estate market, resulting in a significant uptick in the demand for resort-style condominiums and branded residences. The report emphasizes that regional investors, notably from Thailand, Singapore, and Hong Kong, are at the forefront of this property acquisition trend, attracted by the allure of luxury living, potential rental income, and competitive pricing.

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Thailand’s real estate market is experiencing a significant boom across its five key investment regions:

Bangkok – The capital remains the epicenter for high-rise condominiums and serviced apartments, benefiting from strong expat demand and corporate investments.

Phuket – The leading resort destination for long-stay tourists and international buyers, particularly in areas like Bangtao, Kamala, and Patong.

Chiang Mai – A growing hub for digital nomads and retirees, with rising demand for boutique residences and serviced apartments.

Pattaya – A hotspot for holiday home investments, bolstered by new infrastructure projects and expanding tourism activities.

Samui & Phang Nga – Emerging luxury villa markets attracting high-net-worth individuals seeking private, beachfront properties.

This real estate surge is playing an essential role in the growth of Thailand’s GDP, as foreign investments in the property sector make a substantial contribution to the national economy. The latest report indicates that the relative affordability of Thai real estate, when compared to other prominent Asian cities, is a significant factor attracting international buyers. For instance, the price of a five-bedroom pool villa in Phuket is equivalent to that of a two-bedroom condominium in Singapore, while expenses for international schooling and luxury vehicles are considerably lower.

Thailand is emerging as a secure option for property investment. The combination of robust rental yields, a thriving tourism industry, and cost benefits relative to markets such as Hong Kong and Singapore positions Thailand as an attractive choice for long-term investors.