Tag: customer loyalty
Red Roof® re-branding: Exclusive rewards and perks
Red Roof is amping up its successful loyalty program, Redicard™, re-branding it as RediRewards™ and adding a slew of enticing, intuitive, components that reward guests on every level. RediRewards™ invites ... Read More
Hilton: 200th hotel opening in the China market
Hilton ushered in a milestone in its China market development with the grand opening of its 200th hotel -- Canopy Chengdu. The Chinese market is a top priority for Hilton ... Read More
Choice Hotels announces new Regional Vice President of Franchise Services
Choice Hotels International, Inc. announced Michelle Masters has joined the company as regional vice president of franchise services, Northeast region. In the role, Masters will lead the company's area directors, ... Read More
UNWTO partnership to develop digital tourism agenda
The application of new technologies such as Big Data and the Internet of Things are already leading to new uses and applications that will revolutionize services in the tourism sector ... Read More
National Research Council in Canada wants to improve air passenger experience
From visiting friends and family to getting goods to market, Canadians, tourists, and businesses rely on a safe, secure aviation system. While safety is everyone's top priority in air travel, ... Read More
Boarding simplified: Delta extends branded fares to boarding order
Zone boarding, an aviation standard for decades, will soon be a thing of the past for Delta customers as the airline makes a global shift to boarding by branded fare ... Read More
JetBlue leads industry in customer loyalty
NEW YORK - New York-based JetBlue Airways announced today that it has received the highest customer loyalty ranking in the airline industry for the second consecutive year based on the ... Read More
Identifying channels of expression and rewarding customers for their loyalty
Digital channels are lending a new dimension to the existing loyalty programs in the travel industry. Read More
Alaska Air taps Oracle to build customer loyalty
The airline implements Siebel loyalty-program software designed to shift the focus away from revenue-draining free miles and more toward personalized service. Read More