Sri Lanka Tourism Business Success in India Culminates

Sri Lanka
image courtesy of Sri Lanka Tourism
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Written by Linda Hohnholz

Sri Lanka Tourism is set to proudly conclude its successful Tourism Networking Event in India with a spectacular event at Shangri-La Delhi on Tuesday, February 20.

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Following the resounding success of its showcase in Mumbai at Sofitel BKC, Sri Lanka Tourism sets the stage for another remarkable display of its offerings, marking the culmination of its India tour.

The Tourism Networking Event will be inaugurated by HE Kshenuka Senewiratne, The High Commissioner, and High Commission of Sri Lanka in New Delhi along with Mr. Nalin Parera, Managing Director of the Sri Lanka Tourism Promotion Bureau, Mr. Krishantha Fernando, General Manager, Sri Lanka Convention Bureau, and Ms. Jyothi Mayal, President of Travel agents Association of India (TAAI). It promises to be an event of immense significance, highlighting Sri Lanka’s exponential tourism growth and fostering collaboration with esteemed industry leaders. A pivotal announcement awaits the attendees as the Sri Lanka tourism board reveals the dates of the forthcoming 3rd MICE Expo scheduled for May 2024.

Rapid Increase in Indian Visitors

Sri Lanka anticipates a significant surge in Indian visitors, with numbers expected to more than double from January last year to January 2024, reaching an impressive 34,399.

Robust Tourism Earnings

Sri Lanka’s tourism earnings are on a steady rise, projected to surpass $2 billion in 2023. This achievement reflects the resilience and growth of Sri Lanka’s tourism industry.

Ambitious Targets for 2024

The Sri Lankan Tourism Delegation, will address the audience, expressing gratitude for India’s support and outlining ambitious targets for 2024. This demonstrates Sri Lanka’s commitment to further enhancing its tourism sector.

Importance of Bilateral Relations

HE Kshenuka Senewiratne, The High Commissioner, High Commission of Sri Lanka in New Delhi, will shed light on the crucial role of people-to-people connectivity in strengthening bilateral relations between Sri Lanka and India.

Premier MICE Destination

Sri Lanka is poised to emerge as a premier MICE (Meetings, Incentives, Conferences, and Exhibitions) destination, with the 3rd MICE Expo scheduled for May 2024. This underscores Sri Lanka’s potential to host international events and conferences.

Focus on Sustainability and Cultural Heritage

Future plans include a strong emphasis on sustainable tourism practices and the preservation of cultural heritage sites. Sri Lanka remains dedicated to maintaining its natural beauty and rich cultural heritage for generations to come.

Connectivity

With 95 flights linking Sri Lanka to nine Indian cities, travel between the two nations has never been more accessible. Round trip fares, ranging from Rs 16,000 to Rs 90,000, vary based on departure city and class. Notably, travel times are remarkably short, such as Delhi to Colombo in approximately 3 hours and 35 minutes.

Seamless Shopping via UPI

Moreover, with the recent launch of India’s Unified Payment Interface (UPI) in Sri Lanka, transactions have become even more seamless for travelers.

As Sri Lanka and India continue to foster collaboration, they pave the way for mutual prosperity and cultural exchange. Travelers are invited to explore the timeless allure of the Pearl of the Indian Ocean, as Sri Lanka’s tourism industry continues to flourish.

WHAT TO TAKE AWAY FROM THIS ARTICLE:

  • HE Kshenuka Senewiratne, The High Commissioner, High Commission of Sri Lanka in New Delhi, will shed light on the crucial role of people-to-people connectivity in strengthening bilateral relations between Sri Lanka and India.
  • A pivotal announcement awaits the attendees as the Sri Lanka tourism board reveals the dates of the forthcoming 3rd MICE Expo scheduled for May 2024.
  • Sri Lanka anticipates a significant surge in Indian visitors, with numbers expected to more than double from January last year to January 2024, reaching an impressive 34,399.

About the author

Avatar of Linda Hohnholz

Linda Hohnholz

Editor in chief for eTurboNews based in the eTN HQ.

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