Recent data published by the National Travel and Tourism Office (NTTO) indicates that in August 2024, the total number of international visitors to the United States, excluding U.S. residents, reached 7,527,819, marking an increase of 7.8 percent compared to August 2023. This figure represents 92.8 percent of the total visitor volume recorded prior to the COVID-19 pandemic in August 2019.
The volume of overseas visitors to the United States was 3,595,498, reflecting a 6 percent rise from the previous year.
The highest number of international arrivals originated from Canada (2,211,701), followed by Mexico (1,720,620), the United Kingdom (394,975), India (240,262), and Japan (221,105). Collectively, these five countries accounted for 63.6 percent of all international arrivals.
Among the top 20 countries generating tourists to the United States, the United Kingdom (-0.2 percent), France (-0.7 percent), and South Korea (-0.3 percent) experienced a decline in visitor numbers in August 2024 compared to the same month in 2023.
The leading countries for tourism arrivals in August were the United Kingdom (357,539), Japan (188,788), Germany (188,244), Italy (179,063), and France (174,513). In terms of business arrivals, the top five were India (34,761), the United Kingdom (30,399), Japan (24,904), Germany (18,501), and South Korea (14,729).
For student arrivals, the top five countries were China (98,867), India (74,825), South Korea (18,429), Vietnam (9,521), and Brazil (8,676).
In August 2024, the total number of international departures by U.S. citizens reached 9,812,982, reflecting a 10.5 percent increase from August 2023 and representing 104 percent of the total departures recorded in August 2019, prior to the pandemic.
For the year-to-date (YTD), North America, which includes Mexico and Canada, held a market share of 49.2 percent, while overseas destinations accounted for 50.8 percent.
Mexico emerged as the leading destination, with an outbound visitor volume of 3,104,115, constituting 31.6 percent of total departures for August and 35.7 percent on a YTD basis. Canada experienced a year-over-year (YOY) growth of 13.6 percent.
When combined for the year-to-date, Mexico (25,906,467) and the Caribbean (8,211,246) represented 47 percent of all international departures by U.S. citizens.
Europe ranked as the second largest market for outbound U.S. travelers, with 2,335,864 departures, accounting for 23.8 percent of all departures in August. Notably, outbound travel to Europe in August 2024 saw a significant increase of 20.1 percent compared to August 2023.