Almost as soon as the Netherlands seized World Cup victory from the Mexican team on Sunday, KLM Royal Dutch Airlines posted a tweet that, instead of praising Dutch heroic come-from-behind effort, taunted Mexico for its failure to advance.
In a tweet that has since been deleted (someone higher up than the social-media department at KLM apparentl realized that effectively soliciting a boycott by 1.7% of the worldโs population did not make any business sense), KLM shared a photo of an airport departures sign with the caption โAdios Amigos!โ only minutes after the Dutch team prevailed over the Mexicans with a late penalty kick at the FIFA World Cup in Brazil.
The tweet created quite a controversy online, with many suggesting it was celebrating Mexicoโs loss rather that celebrating the Dutch victory.