Showcasing Vietnam at World Travel Market as luxury destination

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Written by Linda Hohnholz

Vietnam’s first luxury tour operator (www.luxurytravels.asia) will exhibit at WTM Africa from April 23-25, 2014 in Sao Paolo, Brazil.

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Vietnam’s first luxury tour operator (www.luxurytravels.asia) will exhibit at WTM Africa from April 23-25, 2014 in Sao Paolo, Brazil. Professional travel agents and tour operators will be invited to discover Vietnam and Cambodia at WTM Latin America.

Vietnam is a new holiday destination for Latin America travelers. Now, Asia’s most innovative luxury travel and tour company brings Vietnam high-end tourism products closer to travel agents in Sao Paulo, Brazil.

This is the second time, Luxury Travel Ltd. (www.luxurytravelvietnam.com) attends this show. The aim is to promote high-end tourism products in the leisure luxury segment and to find buyers who want to sell unique luxury travel experiences to discerning Latin American travelers.

World Travel Market Latin America, the leading global event for the Latin American travel industry, is a three day business-to-business (B2B) event which brings the world to Latin America and promotes Latin America to the world. To be staged annually in the economic powerhouse of Sao Paulo, World Travel Market Latin America is the event where Latin American travel companies will negotiate and conclude major deals, highlighting the area’s importance in the global travel and tourism industry.

“With our marketing efforts and commitments with our representative, we will attract more long haul travelers who wish to experience Vietnam and the Indochina Peninsula in style and luxury. At WTM Latin America, we invite travel sellers to do a fam trip to experience our service before selling our products,” said Hung Nguyen, Director of sales and marketing of Luxury Travel Ltd.

“We highlight niche travel experiences, two set departures monthly and we select our top ten once-in-a-life-time trips in Vietnam and Indochina, highlighting 4 and 5 star hotels to sell wholesale to tour operators across Latin America. The frequent services by Gulf-based airlines (Qatar and Emirates), puts Luxury Travel’s offers of authentic encounters within easy reach of Latin America. We already have good GIT and FIT traffic from Latin Africa to the Indochina Peninsula.”

The Indochina peninsula (Vietnam, Laos, Cambodia, Thailand and Myanmar), has become increasingly appealing to global travelers from long-haul destination such as Latin Africa.

Vietnam now has world class hotels and resorts, beaches and cuisine, in addition to its natural beauty, rich history and traditional culture. Travelers from Latin America travelling to Vietnam are looking for a more authentic experience and seek to have a deeper understanding of the country’s culture, food, history and everyday life.

While India is geared more toward mass market tourism, Indochina is an exotic destination that is attractive to a more selective class of travelers. Vietnam is becoming more and more recognized as a safe and favored destination for high end tourists from long-haul destinations.

Latin America is in a strong financial position at the moment and Pham Ha, stressed the importance of diversifying markets by participating in the Spanish and Portuguese speaking markets, which provide an ideal platform for the latest contemporary trends and the ability to communicate and establish business partnerships with experts and tourism companies.

“We see our clients from Latin America combining multi-countries in one trip and an increase in the number of group tours, private leisure FITs and special interest tailor-made tours. Most of them prefer luxury tours; they expect authentic experiences in luxury travel as well as pampering, but they also want off-the-beaten-track adventures with impeccable service,” says Hung

“In Vietnam we have seen the completion of many luxurious hotels and resorts with names such as Marriott, Hyatt, Intercontinental, Six Senses and Amano’i. Vietnam in particular is increasingly being recognized as a destination for high-end global travelers.”

Its tourism infrastructure features a growing list of modern luxury and spa destinations, iconic colonial and boutique properties, recently opened golf courses, seaplane and helicopter flights from Hanoi to Halong Bay, and the launch of luxury yacht and river cruise services that provide a stress-free journey away from busy roads.

Halong Bay is about to enter the ultra-luxury market with the very first six-star boutique all-inclusive Emperor Cruises set to sail at the end of this year. Such improvements account for the recent growth in popularity of the country and prove that an enigmatic and alluring country such as Vietnam has nowhere to go but up.

About Luxury Travel Ltd.

Vietnam’s first luxury tour operator/DMC (www.luxurytravelvietnam.com) is based in Hanoi, with offices throughout Vietnam, Cambodia, Laos, Myanmar and Thailand. Luxury Travel is exceptional at designing tailor-made tours and providing unique travel experiences.

Opened in 2004, Luxury Travel Company Limited has its own offices, luxury vehicles, luxury travel advisors, and representative offices in New Delhi, California, London, Berlin, Paris, and Brisbane. The company’s depth of experience and large infrastructure enable it to create unique itineraries with the operational confidence to fulfill client expectations.

Luxury Travel Ltd. has won numerous travel awards for excellent performance including the most recent “The Leading Specialist Tour Operator in The Art of Travel with Luxurious and Private Service.

Proving its leadership in the Vietnamese tourism industry, Luxury Travel Ltd. (www.luxurytravelvietnam.com) received a nomination in “Vietnam’s Leading Tour Operator” category at the 2014 World Travel Awards, also known as the “Oscars” of the travel industry.

WHAT TO TAKE AWAY FROM THIS ARTICLE:

  • Latin America is in a strong financial position at the moment and Pham Ha, stressed the importance of diversifying markets by participating in the Spanish and Portuguese speaking markets, which provide an ideal platform for the latest contemporary trends and the ability to communicate and establish business partnerships with experts and tourism companies.
  • To be staged annually in the economic powerhouse of Sao Paulo, World Travel Market Latin America is the event where Latin American travel companies will negotiate and conclude major deals, highlighting the area's importance in the global travel and tourism industry.
  • World Travel Market Latin America, the leading global event for the Latin American travel industry, is a three day business-to-business (B2B) event which brings the world to Latin America and promotes Latin America to the world.

About the author

Avatar of Linda Hohnholz

Linda Hohnholz

Editor in chief for eTurboNews based in the eTN HQ.

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