ITALY (eTN) – The embassy of Mexico in Italy hosted a meeting to introduce the state of Tlaxcala (Mexico) to the Italian media and business entrepreneurs interested in the flourishing industrial destination.
The presentation was conducted by host, Miguel Ruiz Cabanas, Ambassador of Mexico in Italy, who introduced the Governor of the Mexican state of Tlaxcala, Mariano, Gonzalez Zarur; Adriana Moreno Duran, Secretary for Tourism and Economic Development of Tlaxcala; Claudio Padua, Director of the Office for NAFTA countries; and Sarina Moncayo Alvarez, Director of Mexican Tourism in Italy.
Governor Zanur emphasized the cultural and natural attractions of the region have for too long been wrongly identified with the sun and sea destination of Cancun.
Tlaxcala: the region of cornbread
Tlaxcala, the smallest state of Mexico, is located in the south-central part of the country in a very strategic location, 114 km from the international airport of Mexico City and 38 from that of Puebla. Also nearby is the seaport of Veracruz which boasts the busiest sea traffic in the nation.
This state whose economy is based on heavy industry, car production, and services is one of the five safest in Latin America both in everyday life and for the legal and administrative apparatus. Here, the job situation enjoy stability. “During the three years of my government, there was not a single work strike,” stated Zarur.
Data regarding the future of the Tlaxcala region is encouraging: the trend recorded in the last two years are plus 5%. The estimated increase for the coming two years will reach 10%. Tlaxcala is one of the Mexican states with a minor level of illiteracy.
“Our archaeological sites are invaluable,” added the Governor. The ruins of Cacaxtla are famous worldwide, where a fresco of the battle was made before 700 AD, and the ruins of Xochitecatl and Tecoaque can also be admired in this destination. One can opt also for an eco-tour to the Shrine of the Fireflies, where in the months of July and August, it is renowned for the proliferation of these sparkling insects.
“We have organized educational trips for the travel trade to discover the charm of the architecture of pre-Hispanic and colonial Tlaxcala, and compiled a long list of stakeholders to develop the destination,” explained Sarina Alvarez Moncayo.
Business Council Italy-Mexico
The strong interest from Italian trade operators for this destination is added to the increasingly strong relations between Italy and Mexico. This relationship dates back to 2012, the official visit of the Minister of Economy of the Mexican government, Bruno Ferrari Garcia de Alba, in Italy. In turn, the Italian Prime Minister Enrico Letta will travel to Mexico in 2014.
Also in 2012, the former Economic Development Minister, Corrado Passera, and Bruno Ferrari Garcia de Alba had signed a Memorandum of Understanding (MOU) for the creation of an Italy-Mexico business council. The objective is to develop economic and trade cooperation between the two countries in order to invite entrepreneurs to discuss matters of mutual interest and to transmit joint recommendations and proposals for action by their respective governments.