A successful workshop hosted by the Seychelles Tourism Board in South Korea consisted of three sessions, and included presentations of each partner from the Seychelles followed by a press conference and one-to-one meetings between travel trade partners from the Seychelles and attendees from South Korea.
The Seychelles Tourism Board hosted its first Seychelles workshop in Seoul, South Korea, yesterday, July 5, as a commitment of the Seychelles to work closer with their partners in the South Korean tourism trade. This workshop in Seoul has been designed to provide a platform for the travel agents and press to meet with the trade partners from the Seychelles islands with the ultimate aim of a great dialogue to enhance knowledge and understanding of the Seychelles islands as the new unique tourist destination. The Seychelles workshop received great attention both from press and travel trade partners, with a total of 90 attendees.
Sherin Naiken, the CEO of the Seychelles Tourism Board, explained when she was addressing at the Seychelles workshop in Seoul, that she was set to work closer with the press and travel trade of South Korea in order for Seychelles to claim its fair share of the outbound tourism market. Ms. Naiken pointed out the excellent unique selling points of Seychelles as a “bucket list,” which are key to selling the Seychelles.
The Seychelles workshop has been realized with support of co-host Etihad Airways, Korea, and the participation of dedicated partners, namely Constance Hotels & Resorts and Creole Travel Services. There were also local partners who contributed to the event by providing their hospitality vouchers for draw. They were: Four Seasons Seychelles, Le Meridien Fisherman’s Cove, Banyan Tree Seychelles, Coco de Mer Hotel & Black Parrot, and Cat Cocos InterIsland Ferry.
Also standing with the tourism industry on this Seoul working visit were Minister Alain St.Ange, the Seychelles Minister responsible for Tourism and Culture; Elsie Sinon, Marketing Executive at the Tourism Board; Julie Kim of the Tourism Board’s Korea Office; and Dong Chang Jeong, the Seychelles Honorary Consul to South Korea.
Minister St.Ange said when he delivered the keynote speech at the gathering of the travel trade and press that South Korea remains an important tourism source market for the Seychelles tourism industry. The Seychelles is today represented by the Seychelles Honorary Consul to South Korea and has been since 2005, along with the Seychelles Tourism Board Office Korea since 2007. South Korea and the Seychelles have always had excellent friendship and exchanges. On this foundation, the Seychelles will work more closely with the press to keep Seychelles visual and relevant in the Korean market, and consolidate the sales ground by Korean travel trades.
Ms. Julie Kim of the Tourism Board’s Korea Office also took time to do her destination presentation which the travel trade and the press found very educational and productive and said that they will reinforce promoting Seychelles to their respective target market.
Seychelles is a founding member of the International Coalition of Tourism Partners (ICTP) .