Peter Brun appointed as Chief Communications Officer for VFS Global

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In line with the company’s ongoing growth and its further expansion plans, VFS Global has appointed Peter Brun, a senior communications and media professional, as Chief Communications Officer effect

In line with the company’s ongoing growth and its further expansion plans, VFS Global has appointed Peter Brun, a senior communications and media professional, as Chief Communications Officer effective July 1, 2016. In this role, Peter will be responsible for Corporate Communications, Marketing and Branding, and Corporate Social Responsibility of VFS Global, and will be based at the company’s head office in Dubai, UAE. He will also join the Extended Executive Board of VFS Global.


Peter, a Swiss national with a rich experience of 28 years, joins VFS Global from Kuoni Group. He has been with the Kuoni Group since August 2005, initially as Head of Communications for Market Switzerland, and since March 2008 in his current role as Chief Communications Officer. Prior to joining Kuoni he spent 17 years dedicated to the media industry (radio and television) gaining experience as a journalist, moderator, anchor and finally as a Managing Director and Chief Editor – a position he held at Radio 24 AG, Switzerland’s largest private radio station based in Zurich, from 1999 to 2005. He has completed various journalism and media management programs in Switzerland and the US. He was the winner of the prestigious “Switzerland’s Spokesperson of the Year” Award in 2012, and has won several awards in connection with the Kuoni Annual Report.

Peter Brun said, “VFS Global is an incredible success story. I have been following the company and its global progress for many years and I am very pleased that I will now have an opportunity of contributing to this story”.

Zubin Karkaria, CEO – VFS Global Group, added, “As we are look at further developing and expanding our business, we are pleased to have Peter onboard at VFS Global strengthening our management team. Ours is a very people driven business and hence we have always focused on attracting and retaining the best professionals. Peter’s appointment is a validation of the same”.

About the author

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Juergen T Steinmetz

Juergen Thomas Steinmetz has continuously worked in the travel and tourism industry since he was a teenager in Germany (1977).
He founded eTurboNews in 1999 as the first online newsletter for the global travel tourism industry.

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