LONDON, England – The IMEX Group is not only pledging its support for the first Global Meetings Industry Day on Thursday 14 April, its team has contributed to the Day’s anthem.
Global Meetings Industry Day (#GMID) is an initiative that follows the success in 2015 of North American Meetings Industry Day (NAMID). This expansion is the idea of the Meetings Mean Business Coalition who will again join forces with the Convention Industry Council (CIC) and other industry partners to host advocacy events and rallies, and champion the value of the meetings and events industry.
Carina Bauer, CEO of the IMEX Group commented: “Global Meetings Industry Day is a great innovation and we are delighted to support it wholeheartedly. In fact some of our team played a small part in the online song writing process as one of the many groups around the world who contributed to Song Division’s Global Meetings Industry Day Anthem.”
Global Meetings Industry Day is only five days before IMEX in Frankfurt (19 – 21 April) where the global meetings industry will be coming together from across the world. Alongside the trade show is the annual IMEX Politicians Forum which will, like Global Meetings Industry Day, highlight the valuable, wide-ranging contribution that the meetings and events industry makes to national and regional economies. Politicians and policy makers from across the globe will be there to share best practice and discuss with industry leaders how destinations are preparing for the challenges over the coming years.
Carina Bauer adds: “The politicians will also hear about Global Meetings Industry Day at our Opening Ceremony from David DuBois, our keynote speaker, who, as Immediate Past Chair of the Convention Industry Council and President & CEO of the International Association of Exhibitions and Events (IAEE), has played a key role in the initiative.”
eTN is a media partner for IMEX.