Hotel Zeppelin: San Francisco counter-culture has a new home


SAN FRANCISCO, CA – In a city best known for its transformative spirit and colorful counter-culture, one hotel is looking to shake things up with its bold and decidedly unconventional approach to hospitality—enter Hotel Zeppelin San Francisco. Located just two blocks from San Francisco’s Union Square, and within walking distance to FiDi, Viceroy Hotel Group’s newest property opens today, March 4th, 2016.

“With careful consideration poured into each and every detail, Hotel Zeppelin is the ultimate celebration of San Francisco’s long and storied counter-culture tradition,” said Hotel Zeppelin’s General Manager Antonio Flores. “Our provocative design and rebellious nature promotes the non-conformist experience San Francisco has been patiently waiting for.”

A stay at Hotel Zeppelin is an invitation to discover the unexpected. Designed by Dawson Design Associates, the hotel experience was created for revolutionaries, dreamers and visionaries, guests who are rule-breakers with a little spark of mischief, who aren’t satisfied with what is, but yearn for what could be.

The experience begins with a street level café, bar and lounge offering guests noshes and libations from some of the city’s best artisans. Unexpected design accents, including spontaneous black light exposed poetry, expand upon the hotel’s playfully psychedelic heartbeat and pay tribute to the bookstores and cafés of the beatnik era.

Owned by Pebblebrook Hotel Trust and operated by Viceroy Hotel Group, Hotel Zeppelin marks the fourth partnership between the two companies, and follows their ongoing success in San Francisco at Hotel Zetta in the SoMa district.

Set in an historic San Francisco building steps from renowned Union Square, Hotel Zeppelin San Francisco celebrates the city’s progressive mindset and transforms it into a living story with a revolutionary attitude. Designed as a contemporary reflection of San Francisco’s counterculture tradition, Hotel Zeppelin is rebelliously interactive with an engaging style that fosters exploration, innovation and collaboration. Hotel Zeppelin is located at 545 Post St in San Francisco, CA.