ROSEAU, Dominica – The month of May has once again been declared as Tourism Awareness Month and will be celebrated under the banner Tourism is Everybody’s Business, Let’s Play Our Part, reminding all Dominican’s of their role in maintaining and developing a stake in the tourism industry. The annual public awareness campaigns and activities for Tourism Awareness Month are organized by the Ministry of Tourism in collaboration with the Discover Dominica Authority (DDA) and the Dominica Hotel & Tourism Association (DHTA) to highlight the importance of the tourism industry to Dominica.
The theme for this year, “Rediscover Dominica”, urges Dominicans to make a special effort to re-discover their home and enjoy Dominica’s Tourism Products and Services. Some of major activities during the month long celebration includes; Jazz n’ Creole Fringe Events and Main Stage; Service Providers Appreciation Day at the Melville Hall Airport and Roseau Ferry Terminal; Erecting of Beach Signage at four beaches illustrating precautionary measures; Tourism Fun Day at Freshwater Lake organized to foster greater camaraderie among tourism stakeholders; All Smiles Day will be highlighted one day during Customer Service Week to encourage greater customer service practices; Online Video Contest named “Let’s Rediscover Dominica through video”, whereby the public is invited to create and submit professional or amateur short videos focusing on ways to Re-discover Dominica; Roseau Paint – a – Thon will seek to beautify and uplift four houses in the city; Radio Quiz aimed at educating the general public on tourism related matters; Tourism Youth Congress among Secondary Schools; Hike Fest, this year extended to include Hike n ‘Jazz for a total of ten hikes; and the National Tourism Cocktail to climax the Tourism Awareness Month activities.
The month of activities is expected to kick off with the 2013 Tourism Industry Awards Ceremony on Wednesday, May 1st, 2013 at 5:00pm at the Krazy Kocounts. The awards are a key component of the Tourism Awareness Month as it recognizes individuals and groups who have made a valiant contribution through their career, private lives, volunteer work, or investments towards tourism development and promotion in Dominica. Awards will be presented in the following categories:
– Tour Operators of the Year
– Tour Guide of the Year
– Tourism Taxi Service provider of the Year
– Community Tourism Development
– Accommodation of the year; and
– Responsible Tourism
Tourism Awareness Month is an annual event which has been celebrated in May over the past eight (8) years.