Asia’s largest coffee festival kicks off with high expectations

SEOUL, South Korea – Asia’s largest Coffee Trade Show, ‘The 11th Seoul International Cafe Show 2012’ (hereafter referred to as Seoul Cafe Show 2012) will be held on November 22-25, on the third floor,

SEOUL, South Korea – Asia’s largest Coffee Trade Show, ‘The 11th Seoul International Cafe Show 2012’ (hereafter referred to as Seoul Cafe Show 2012) will be held on November 22-25, on the third floor, C,D,E Hall at COEX, KOREA.

‘Seoul Cafe Show’ is Asia’s largest Coffee Trade Show which is held to promote the Coffee industry and invigorate Coffee culture. Teas, Desserts, Alcoholic beverages, Interior Designs and Raw Materials as well as Coffee gather at one spot. Also 328 companies from 24 countries will participate in the exhibition as the largest scale ever.

Various events, professional programs and others make The Seoul Cafe Show much richer. The ‘Korea Barista Championship’, competition among the Coffee top specialists and ‘Master of Coffee’, the competition to identify coffee are expected getting lots of attention.

In addition, a special pavilion will be prepared like an ‘Afternoon Tea Party’ which will teach the way of drinking of black tea, the England Traditional tea and its culture and ‘Coffee Training Station’ which can experience the whole process for making coffee.

In addition there will be rich programs which can share the expert knowledge. ‘World Coffee Leaders Forum’ will be the special time that can see changes and current trends of Coffee market by world’s coffee masters.

In addition, at ‘Seminar by Experts’, people can learn about coffee from basic level to advanced level and at ‘World Coffee Adventure Seminar’, people can see the current situation of world’s areas producing coffee beans.

“This year, we are focusing on globalization and specialization” and “Visitors can see the latest trend and information in world’s coffee industry also they can experience pleasant and elegance coffee culture” said Hyun-dae Shin, representative of EXPORUM, organizer of Seoul International Cafe Show.

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Linda Hohnholz

Editor in chief for eTurboNews based in the eTN HQ.

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