TORONTO, Canada – Travel Gay Canada (TGC), Canada’s LGBT Tourism Industry Association, will host its third Annual Canadian LGBT Tourism Conference in Victoria, BC on Friday, October 12, 2012, at The Fairmont Empress Hotel.
Tourism industry professionals from across North America will gather for a day-long conference to examine who the lesbian, gay, bisexual, and transgender (LGBT) travel market is, what they look for when travelling, and how to successfully reach them.
The North American LGBT travel market is estimated to be worth more than $70 billion. Canada is recognized as one of the most progressive and inviting countries in the world, and it is a choice destination for LGBT travellers. But as more and more countries from across the globe enter the market and start welcoming LGBT tourists, Canada must continue to actively reach out and promote itself to remain competitive.
Leading authorities on the LGBT market will present on topics as diverse as creating successful marketing strategies; the changing landscape of LGBT media; diversification within the LGBT market; and more. The conference kicks-off with a welcoming reception on Thursday, October 11th. More information on the TGC Tourism Conference can be found at www.tgcconference.com.
“This Conference will be valuable to any organization looking to build opportunities in the LGBT travel market,” said Darrell Schuurman, Executive Director of Travel Gay Canada. “Delegates will have the opportunity to learn from leading experts in the industry and will also benefit from networking with like-minded colleagues. We expect TGC’s third annual LGBT Tourism Conference to be a great success and look forward to welcoming delegates to Victoria!”