Techno-How Zone technology competition at IMEX America

The second annual IMEX America will hit Las Vegas on October 9-11, 2012 and will once again feature winners of the Techno-How Zone technology competition. The contest gives meetings and events technology providers the chance to win positive exposure with thousands of industry buyers including over 2,000 qualified hosted buyers from the US and global incentive travel, meetings, and events industry.

The contest is geared towards entrepreneurial firms based in the Americas who have technology products, devices, or apps that bring a new level of value, feedback, speed, or interactivity to meetings and events.

A total of six free booth spaces (valued at US$7,500 each) will be awarded to the winners in an exclusive area of the IMEX America show floor, called the Techno-How Zone ( http://www.imexamerica.com/techno-how.html ). Places will include three spots on the IMEX America Gadget Bar, which is designed to allow buyers to get their hands-on tangible technology products.

In addition, the winning companies will benefit from year-long marketing support, press opportunities at the show, and a ticket for one representative to join the IMEX America Gala party.

To participate in the contest, applicants must meet a number of criteria. The company or product must be no more than three years old and it must have more than one paying customer and be actively selling and providing products. Company revenues must also be under US$1.5 million. Above all, the product must demonstrate genuine innovation, and nominees must provide at least one recommendation or reference from a current customer.

Last year’s dynamic winners included VIDEO TATTOO, EventMobi, EventPilot, Viridistor, MINT, and ootoweb.

VIDEO TATTOO’s President, Jill Marti, had this to say about the value of winning their place in last year’s IMEX America Techno-How Zone: “Exhibiting at IMEX America is life changing – nothing less. As IMEX’s pre-show appointment system allows buyer’s needs to be matched with exhibitor’s products and services, those appointments produced sales opportunities beyond our highest expectations. Thanks to participating in the Techno–How we progressed from a newly-successful California company to a world-wide supplier for the most respected international brands. IMEX America is a can’t-miss event.”

The nomination form to enter a technology can be downloaded at http://www.imexamerica.com/documents/ApplicationTechno-How2012.pdf . The deadline for entries is April 5, 2012. Nominations will be reviewed and winners determined by a panel of independent judges.

For technology players who do not qualify for the contest but still want to “see and be seen” at IMEX America, please contact [email protected] for exhibitor information and availability.