Delta Air Lines named Top Tech-Friendly US carrier

Delta Air Lines has been named “Top Tech-Friendly U.S.

Delta Air Lines has been named “Top Tech-Friendly U.S. Airline” by PCWorld magazine for its airport recharging stations, in-flight Wi-Fi on more domestic flights than any other carrier and smartphone apps with innovative features including baggage tracking and airport check-in. The publication also highlighted Delta’s 24-hour customer service via Twitter from @DeltaAssist, as well as the ability to book tickets directly from Facebook.

“We’re providing customers with technology tools to keep them connected during their travel experience on the ground and in the air,” said Bob Kupbens, Delta’s vice president – eCommerce. “When you literally have the tools in the palm of your hand to track your bag at 30,000 feet or check the status of your connecting flight, it helps eliminate the stress of travel and puts customers in control.”

Delta’s tech-friendly offerings are part of the airline’s previously announced plan to invest more than $2 billion in enhanced global products, services and airport facilities through 2013.

Installation of branded recharging stations in Delta’s top 19 airports, including all of its domestic hubs, was complete in 2010. Wi-Fi is available on all of Delta’s domestic mainline aircraft, and installation on all of its two-class regional jets will be complete by the end of March 2012. When completed, customers will have access to in-flight Wi-Fi on more than 800 aircraft flying 3,000 daily domestic flights every day.

The popular Fly Delta app was launched on the iPhone in the fall of 2010. BlackBerry, Android and Windows versions followed soon after. The apps provide eBoarding check-in options in 79 cities worldwide, the ability to track and pay for bags, alerts for updated travel information, airport and aircraft details, and a parking reminder.

Delta’s Ticket Counter allows Facebook users to book travel or check-in for their upcoming flight using a dedicated “tab” at facebook.com/delta without navigating to delta.com. Innovative tools like the Delta Away We Go app lets customers share and plan their travel with family and friends. Delta has continued to expand its social interaction with customers on twitter.com/delta, blog.delta.com and also provides real-time travel assistance at twitter.com/deltaassist in English and twitter.com/deltaassist_ES in Spanish.

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Linda Hohnholz

Editor in chief for eTurboNews based in the eTN HQ.

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