The Hong Kong-based Swiss-Belhotel International hotel group has announced the launch of its inaugural hotel in Malaysia, marking a major step forward in its global expansion strategy.
Swiss-Belhotel Kuantan, a new waterfront hotel at Tanjung Lumpur on the west coast of Peninsular Malaysia will be located just 2 kilometers from Kuantan, the capital of Pahang state. The seafront property is scheduled to open in Q1 2020.
The hotel forms part of Kuantan Waterfront Resort City (KWRC), Pahang state’s first integrated tourism complex, an impressive 202-hectare, mixed-use development featuring a retail mall, conference center, residences, a healthcare hub, marina and leisure facilities, plus waterfront bars and restaurants.
Kuantan’s Sultan Ahmad Shah Airport is just 25 minutes’ drive away, offering direct connections to and from Kuala Lumpur, Singapore and Penang. Planned rail links will also slash the overland journey time from Kuala Lumpur to just an hour.
“Malaysia is one of the most popular destinations in Southeast Asia and we are delighted to introduce Swiss-Belhotel’s international standards to Kuantan, and exciting emerging regional centre. KWRC is an outstanding new development that will transform the area’s tourism industry, creating compelling new options for the leisure and MICE sectors. We are delighted to be an integral part of this project and look forward to welcoming the world to Kuantan in early 2020,” said Gavin M. Faull, Chairman and President of Swiss-Belhotel International.
Swiss-Belhotel International is also planning to introduce new properties to other key Malaysian destinations in future, including Kuala Lumpur and Melaka.