DELHI, India – TTG Asia Media – event organizers of IT&CMA and CTW (the world’s only double-bill event in MICE and corporate travel) and IT&CM China – has introduced an IT&CM event to the Indian market. Named IT&CM India, this 3rd event in the IT&CM series will be held on August 21-23, 2012 in Delhi NCR.
Predominantly an international MICE event, IT&CM India will adopt the proven IT&CM program formula of business, education, and networking. Industry professionals already familiar with the IT&CM concept can, however, expect a couple of added features to this latest event
“IT&CM India will be the first IT&CM event to incorporate luxury travel in its exhibition showcase,” said Darren Ng, Managing Director of TTG Asia Media, “as such, in addition to MICE and corporate buyers, we will also be targeting buyers representing up-market clientele.”
IT&CM India is organized in collaboration with the India Convention Promotion Bureau (ICPB), with the bureau being the event’s endorsing association. Delegates to IT&CM India will also gain access to ICPB’s Conventions India Conclave (CIC) that features educational sessions on industry topics focusing on doing business in India. This collaboration is expected to mutually enhance both the IT&CM India and CIC offering.
Commented Rajeev Kohli, Vice President of ICPB, said: “The board discussed this in great detail, and we decided that it was better to be part of a larger pie. This will benefit the entire industry. We have a lot of respect for TTG Asia Media, and we are delighted to welcome IT&CM to India.”
IT&CM India will deliver an equal mix of international and Indian delegates across exhibitors, buyers, and media categories. This promotes business opportunities on all fronts – inbound, outbound, and domestic. This first IT&CM India is expected to field some 300 exhibiting companies and an equal number of buyers.