Seychelles has again appeared top of the list of the world’s beaches, with the famous La Digue beach being voted top by www.strandbewertung.de from Germany.
“Far from being the first time that a Seychelles’ beach makes it into top spot in world rankings, this recent award again highlights one of Seychelles ‘Best Five’ – unique selling propositions, which make Seychelles the extraordinary tourism destination that it is,” stated Alain St. Ange, Seychelles director of tourism marketing.
Seychelles recently launched a mini-campaign “From the Big Five… to the Best Five,” which references the Big Five of the African plains to make the connection in consumers’ minds with Seychelles’ finest attributes: diversity of locations, beaches, sapphire seas, climate, and the diversity of its people.
Seychelles is widely considered to be the most beautiful archipelago on earth, not only for its stunning beaches but also for its pristine nature, extraordinary diversity across a broad spectrum, and stunning beauty.
This latest award strengthens the drive by the Tourism Board in its repositioning of the creole tropical islands as not only being “affordable” but the best, with its Best Five.