EVERYONE needs to learn where the Pacific stands in the world of tourism, says South Pacific Travel chief executive Tony Everitt.
He said participants attending the South Pacific Travel and the Pacific Asia Travel Association (PATA) two-day forum on “Intelligent Tourism Investment” would touch on this.
The forum will be held on May 28-29 at the Novotel Hotel in Nadi.
Mr Everitt said the expected outcome of the forum was that participants would have a greater appreciation of the current realities of the tourism industry.
He said in the course of the two days, participants would learn just where the Pacific stood in the world of tourism and where major opportunities and potential impediments to growth existed.
Mr Everitt said the participants would also hear about the prospects for the region in China and listen to expert updates on aviation, destination development and cruise development.
“There would also be case studies in tourism investment,” he added.