In celebration of Giving Tuesday on Nov. 27, United Airlines announced today that the airline will match customer donations of MileagePlus miles to the airline’s featured Charity Miles partners up to 6 million miles.
MileagePlus members who visit donate.mileageplus.com beginning on Tuesday, Nov. 27 and donate 1,000 miles or more to the charity of their choice through Dec. 21 will have their donation matched mile for mile up to 5 million miles by United Airlines. Additionally, every time the hashtag #UnitedCharityMiles is used on social media channels Twitter, Instagram, or Facebook in support of the United in Giving campaign, the airline will donate 1,000 miles per post, up to 1 million miles for a total of up to 6 million miles donated.
“As our customers begin to think about ways to give back this holiday season, we will double their impact on the charities that matter most to them,” said Sharon Grant, United’s VP Community Affairs. “Donating miles is a powerful way to make a difference.”
Customers can learn about the charities and impact of their donation by visiting donate.mileageplus.com. United begins this mile matching campaign by celebrating Giving Tuesday, a global day of giving held annually on the Tuesday after Thanksgiving, encouraging philanthropy and celebrating generosity worldwide.