Auto Draft

Read us | Listen to us | Watch us | Join Live Events | Turn Off Ads | Live |

Click on your language to translate this article:

Afrikaans Afrikaans Albanian Albanian Amharic Amharic Arabic Arabic Armenian Armenian Azerbaijani Azerbaijani Basque Basque Belarusian Belarusian Bengali Bengali Bosnian Bosnian Bulgarian Bulgarian Catalan Catalan Cebuano Cebuano Chichewa Chichewa Chinese (Simplified) Chinese (Simplified) Chinese (Traditional) Chinese (Traditional) Corsican Corsican Croatian Croatian Czech Czech Danish Danish Dutch Dutch English English Esperanto Esperanto Estonian Estonian Filipino Filipino Finnish Finnish French French Frisian Frisian Galician Galician Georgian Georgian German German Greek Greek Gujarati Gujarati Haitian Creole Haitian Creole Hausa Hausa Hawaiian Hawaiian Hebrew Hebrew Hindi Hindi Hmong Hmong Hungarian Hungarian Icelandic Icelandic Igbo Igbo Indonesian Indonesian Irish Irish Italian Italian Japanese Japanese Javanese Javanese Kannada Kannada Kazakh Kazakh Khmer Khmer Korean Korean Kurdish (Kurmanji) Kurdish (Kurmanji) Kyrgyz Kyrgyz Lao Lao Latin Latin Latvian Latvian Lithuanian Lithuanian Luxembourgish Luxembourgish Macedonian Macedonian Malagasy Malagasy Malay Malay Malayalam Malayalam Maltese Maltese Maori Maori Marathi Marathi Mongolian Mongolian Myanmar (Burmese) Myanmar (Burmese) Nepali Nepali Norwegian Norwegian Pashto Pashto Persian Persian Polish Polish Portuguese Portuguese Punjabi Punjabi Romanian Romanian Russian Russian Samoan Samoan Scottish Gaelic Scottish Gaelic Serbian Serbian Sesotho Sesotho Shona Shona Sindhi Sindhi Sinhala Sinhala Slovak Slovak Slovenian Slovenian Somali Somali Spanish Spanish Sudanese Sudanese Swahili Swahili Swedish Swedish Tajik Tajik Tamil Tamil Telugu Telugu Thai Thai Turkish Turkish Ukrainian Ukrainian Urdu Urdu Uzbek Uzbek Vietnamese Vietnamese Welsh Welsh Xhosa Xhosa Yiddish Yiddish Yoruba Yoruba Zulu Zulu

LATAM airline answers question: What is augmented reality?

Latam
Latam
Avatar
Written by editor

LATAM, first airline group in the Americas to implement a mobile digital tool that allows passengers to check in hand luggage in advance.

LATAM is the first airline group in the Americas to implement a mobile digital tool that will allow passengers to check in hand luggage in advance. It is the only airline group to offer it on both Android and IOS devices, maximizing access to the new service.

The tool is a reference and passengers’ hand luggage is still subject to revision during the boarding process and must meet the dimensions of the cabin allowance.

“Passengers are at the heart of our business and we are constantly seeking ways to improve their travel experience with state-of-the-art technological and personalized solutions across our digital channels,” said Dirk John, Vice President Digital, LATAM Airlines Group. “This new feature is part of our commitment to offer more experiential options, which give passengers more control of their journey. The augmented reality tool provides will provide our passengers with a useful guide to check in advance whether their hand luggage meets onboard requirements.”

The new tool is available as part of the LATAM application, which has more than 3 million users worldwide and has seen the number of subscribers grow by 10% on average each month since the first quarter of 2018.

The service is just one example of how LATAM is seeking to consolidate its position as an innovative company at the cutting edge of digital developments. Recent initiatives include the introduction of self-service kiosks in LATAM’s principal airports and the foundation of a digital laboratory to innovate and develop new solutions for passengers.

How does the tool work?

The tool can be accessed via the ‘more’ menu of the LATAM mobile application, where users can select the option ‘augmented reality’. Instructions are then provided to measure hand luggage using the virtual box.

What device is needed to access the tool?

The tool is available for mobile devices (cellphones and tablets) with Android (7.0 or higher) and IOS (11.0 or higher) operating systems. The latest version of the LATAM mobile app must be installed.