Mexicana airline will join oneworld alliance

Beginning November 10, 2009, Mexico and Central America’s leading airline Mexicana, will become part of the oneworld® alliance.

Beginning November 10, 2009, Mexico and Central America’s leading airline Mexicana, will become part of the oneworld® alliance. At the same time, Mexicana’s subsidiaries, MexicanaClick and MexicanaLink, will join oneworld as affiliate members.

Members of the MexicanaGO frequent flyer program will be able to earn and redeem mileage awards on all oneworld partners, who include American Airlines, British Airways, Cathay Pacific Airways, Finnair, Iberia, Japan Airlines, LAN Airlines, Malév Hungarian Airlines, Qantas, and Royal Jordanian and almost 20 affiliated airlines. Russia’s leading domestic carrier S7 Airlines is also on track to join the group in 2010.

MexicanaGO Conquer and Explore cardholders will have oneworld Emerald and Sapphire status respectively and can expect new membership cards bearing the oneworld logo soon, gaining them access to some 550 airport lounges worldwide offered by the alliance’s airlines from November 10.

From the same date, JAL Mileage Bank (JMB) members and those of the established oneworld airlines’ frequent flyer programs will be able to earn and redeem awards and tier status points and receive all other oneworld benefits on Mexicana and its two affiliates.

The networks of Mexicana, MexicanaClick, and MexicanaLink – covering 67 destinations and 14 countries in Central, North and South America, and Europe, including 37 points in Mexico, will also be covered by oneworld’s full and extensive range of alliance fares and sales products from then. For oneworld, adding Mexicana will expand the alliance’s network in Mexico and Central America, and enable it to build further on its positions as the leading airline grouping serving Latin America and the leading Spanish-speaking alliance.

Oneworld’s established airlines already serve 13 gateways in Mexico, which is the world’s 11th most populous country, the 13th biggest economy, and the eighth most popular tourist destination, attracting more than 21 million foreign visitors a year. Mexicana’s addition will expand the alliance’s coverage across the country to 39 destinations.

Mexicana’s addition will extend the alliance’s coverage of Latin American to almost 150 destinations. Globally, it will take the oneworld network to approaching 700 destinations in nearly 150 countries, with a combined fleet of some 2,250 aircraft operating more than 8,000 flights a day, carrying 325 million passengers a year, with annual revenues of US$100 billion.

Iberia is its oneworld sponsor and has been supporting Mexicana through the 18-month-long alliance implementation project, which is well in advance to bring Mexicana’s various internal processes and procedures into line with the alliance’s requirements.

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Linda Hohnholz

Editor in chief for eTurboNews based in the eTN HQ.

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