Starwood opens first all-inclusive resort


WHITE PLAINS, N.Y. – Starwood Hotels & Resorts Worldwide, Inc. today announced the opening of its first all-inclusive resort – The Westin Resort & Spa, Playa Conchal in Costa Rica. The property formerly known as the
Paradisus Playa Conchal Resort will begin renovation on the hotel’s 406
spacious suites and all public areas, which will be conducted in phases
through December 2011. The Westin Resort & Spa, Playa Conchal marks the
return of Starwood Hotels to Costa Rica after 20 years, and is the
newest member of the Westin brand’s resorts portfolio, which offers 40
resorts in the world’s most sought-after vacation destinations.

“The opening of The Westin Resort & Spa Playa Conchal accelerates the
brand’s expansion in Latin America where Westin will open three more
properties by the end of 2011 and double its portfolio by 2014,” said
Brian Povinelli, global brand leader for Westin Hotels & Resorts. “The
Westin brand’s emphasis on wellness plays well in diverse international
markets and has fueled our phenomenal global growth. More than 90% of
Westin hotels currently in development will open outside the United

Centered around an expansive, lagoon-style pool, The Westin Resort &
Spa, Playa Conchal is adjacentto the championship Robert Trent
Jones II golf facility and is easily accessible from the international
airport in Liberia, Guanacaste. Inspiring wellness with its signature
Westin The Spa, the resort features beautiful gardens, luxurious suites,
thatch-roofed bungalows, as well as breathtaking vistas. Guests will
enjoy a variety of outdoor recreation and nightly entertainment and
several restaurants serving both local and international cuisine.

“Costa Rica is an increasingly popular destination for tourists and
leisure travelers and a terrific location for our first all-inclusive
Westin Resort,” said Osvaldo Librizzi, President of Starwood Hotels &
Resorts Latin America. “Recent growth in the all-inclusive luxury resort
market in Mexico and Central America, coupled with increasing demand
from our SPG members for vacation packages have created fertile
conditions for our entry in the all-inclusive market.”

Westin currently has six hotels in Mexico and one in Guatemala, and will
be opening four more in Latin America during the next two years
including The Westin Lima Hotel & Convention Center, Peru; The Westin
Guadalajara, Mexico; and two in Panama: The Westin Panama and The Westin
Playa Bonita.

“We are especially proud to be associated with Starwood in the
management of The Westin Resort & Spa, Playa Conchal,” saidHelmuth
Sauter, Director of Reserva Conchal. “The conversion of this
scenic and restful retreat allows us to maintain our commitment of
bringing outstanding all-inclusive service to our guests, while
introducing the Westin brand’s signature services and amenities to one
of Costa Rica’s most desirable destinations.”

The soothing Westin Sensory Welcome creates an oasis of calm as guests
enter the resort with its subtle White Tea by Westin fragrance, gentle
music, botanicals and mood lighting. The brand’s world-renowned 10-layer
Heavenly BedTM is designed to provide guests with a deep,
undisturbed night’s sleep that energizes body and brain. The Westin
Heavenly Bath experience transforms guests’ shower or bath time into an
intensely rejuvenating spa-like experience.

An ideal venue for weddings, social galas and business functions, The
Westin Resort & Spa, Playa Conchal features6,500 square feet
of meeting and banquet facilities, as well as a WestinWORKOUT gym,
enabling guests to maintain their exercise program and stay in the best
possible shape, physically and mentally.

The Resort was selected by Condé Nast Traveler Magazine as one of the
Top 25 Foreign Golf Resort in 2010.