A 25-strong business mission was held in Delhi, India, on February 27, led by Raymond Glen Agustin, Chief Tourism Operation Officer of the Philippines Department of Tourism. He interacted with over 100 key Indian agents and operators to tell them about the many attractions of the over 7,000 islands that make up the Philippines nation.
The Philippines expects to continue its impressive 21.37 percent growth from India in 2017, as it did in 2016.
Among the focus areas will be free independent travelers (FITs), leisure travelers, and MICE travelers.
Agustin said that training programs were very effective for imparting destination knowledge.
Arjun Shroff of the Manila-based Shroff Travel, said that his unique selling point (USP) was TLC – tender loving care. He has been successful in getting clients from India, ASEAN, Australia, and Canada, among other places. His focus in Delhi was to promote Cebu, Boracay, and Metro Manila, and the response he received was encouraging.
Serafina S. Joven, President of Annset Holidays, focused on dolphin tours, island extension offerings, cave visits, and interaction with local communities.
Regional Director, Atty. Helen J. Catalbas, spoke of attractions of the Western Visayas region, telling the Indian agents of the museums, fine sand, and exotic things to eat.
The rich heritage of the 105-year-old Manila Hotel, with 515 rooms, was revealed by Ma Soccoro Gracia Manansala, who said vegetarian food was no problem in her hotel.