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2017 is a critical moment for sustainable tourism

As expressed by António Guterres, the newly elected Secretary General of the United Nations, at the official launch of the UN’s International Year of Sustainable Tourism For Development in Madrid,

As expressed by António Guterres, the newly elected Secretary General of the United Nations, at the official launch of the UN’s International Year of Sustainable Tourism For Development in Madrid, Spain this month: “2017 is a critical moment to make this important sector a force for good.”


Technically speaking, as outlined by the UNWTO, the United Nations Specialized Agency for Tourism tasked with leading implementation of the International Year for the global UN system across global governments, organizations, businesses and the general public, 2017 is a unique opportunity to raise awareness on the contribution of sustainable tourism to development among public and private sector decision-makers and the public, while mobilizing all stakeholders to work together in making tourism a catalyst for positive change.