The Indian box office industry: US$2 billion

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Justickets tied up with Cinépolis to strengthen its reach across India.

Justickets tied up with Cinépolis to strengthen its reach across India. Cinépolis, India’s first international movie theatre circuit, has extended an association with the leading online ticketing platform to make online booking easier for the consumers. With this collaboration, Justickets and Cinepolis together will be able to offer a modern, fast, and easy way to book tickets on the go, for current movie releases, or place orders for upcoming releases using the exclusive features provided by Justickets.

The Indian box office industry is nearly worth US$2 billion and is growing at a rate of 10 percent annually. The online movie ticketing market is currently only 15 percent of the total box office revenues, but growing rapidly. With multiple alternatives to our cinema lovers, the demand for a feasible ticketing device is high in the industry. Justickets is engineered to be the most scalable ticketing platform, capable of enduring high website traffic. The brand enables cinemas to understand the demand for an upcoming movie which can be used to gauge interest and schedule shows for a particular movie. It is a web-based, easy-to-setup platform that aims to make cinema operations and management fast and easy for the cinema buffs to make their cinematic experience pleasant.

On this association, Devang Sampat, Director – Strategic Initiatives, Cinépolis said: “Cinépolis India is excited about the tie-up with Justickets. A customer-focused approach is what we believe at Cinépolis, and over the years we have established consumers who prefer Cinépolis as their destination to watch movies. Our association with Justickets is an endeavour to provide improved booking options online. Justickets have been growing aggressively in this category.”

On the association, Harsh Rohatgi, CE0 – Justickets Pvt. Ltd. said: “Justickets is happy and privileged to partner with Cinépolis. The brand is very strongly established in South India. And now with this tie-up we plan to expand our presence pan India and establish our reach across country.”

About the author

Avatar of Juergen T Steinmetz

Juergen T Steinmetz

Juergen Thomas Steinmetz has continuously worked in the travel and tourism industry since he was a teenager in Germany (1977).
He founded eTurboNews in 1999 as the first online newsletter for the global travel tourism industry.

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