Wanda Reign on the Bund unveils its ode to Shanghai

SHANGHAI, China – In a joyous celebration, the well-known international luxury hotel management group, Wanda Hotels & Resorts, unveiled its ultra-luxury hotel – Wanda Reign on the Bund – to the pu

SHANGHAI, China – In a joyous celebration, the well-known international luxury hotel management group, Wanda Hotels & Resorts, unveiled its ultra-luxury hotel – Wanda Reign on the Bund – to the public on 18 June 2016. Hundreds of distinguished guests witnessed the birth of the newest luxury landmark of the Shanghai in an exquisite grand opening ceremony.


Wanda Hotels & Resorts makes its grand debut in Shanghai with its flagship hotel, Wanda Reign on the Bund, which is the 51st hotel of the group and the third hotel of its ultra-luxury hotel brand – Wanda Reign, after Wuhan and Chengdu. The hotel enjoys a superior location along the historic Bund, located right in front of the famous Shiliupu Marina. The hotel guestrooms and facilities are seamlessly designed with lavish decor and state-of-the-art technology. With all these features and a distinct selection of culinary experiences, Wanda Reign on the Bund is tailored to serve with Oriental traditions and hospitality from the heart to ensure each honorable guest enjoys an extraordinary and unforgettable stay.

Hundreds of specially invited guests, including renowned celebrities, entrepreneurs and business partners, from all over the world graced the red carpet during the grand opening ceremony at the Grand Ballroom on the third floor. Guests enjoyed the momentous occasion together by indulging in the finest delicacies and making toasts to the grand event as beautiful music from a celebrated symphony orchestra played in the background.

The grand opening symphony was elegantly performed by the Shanghai Philharmonic Orchestra, directed by well-known conductor Zhang Liang. With the passionate and melodious movements, guests also enjoyed featured videos about the brand on the 82-square-meter LED screen.

Guests and musicians were cordially invited to the most glamorous party of the year at MARC restaurant and club after the opening ceremony. The party kicked off with incredible delights presented by the legendary Michelin-starred chef, Marc Meneau, while the professional bartenders offered enticing cocktails to welcome each honorable guest. On the rooftop terrace, guests stood in awe at the stunning and unobstructed view of The Bund, Huangpu River and Pudong skyline. Enjoying the exciting staff uniform fashion show by acclaimed local designer Laurence Xu, live DJ performance and the panoramic Bund view, they raised a toast to the newest luxury landmark in Shanghai – Wanda Reign on the Bund.

“Shanghai is an international cosmopolitan city that attracts a lot of global attention,” said Mr. Boris Blobel, Managing Director of East China and General Manager of Wanda Reign on the Bund. “The launch of Wanda Reign on the Bund marks the group’s official debut in Shanghai, and it serves as an important gateway to the international market. With Wanda Reign’s exclusively designed facilities and personalized services, we believe that Wanda Reign on the Bund is poised to become the leader in Shanghai’s luxury hotel industry, setting new standards for ultra-luxury hotels.”



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Linda Hohnholz

Editor in chief for eTurboNews based in the eTN HQ.

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