Green Globe recertifies sustainable Dubai hotel for kindness and care

LOS ANGELES, California – Green Globe recently recertified Mövenpick Hotel Jumeirah Beach for the fourth consecutive year in acknowledgement of its commitment to sustainable management and operatio

LOS ANGELES, California – Green Globe recently recertified Mövenpick Hotel Jumeirah Beach for the fourth consecutive year in acknowledgement of its commitment to sustainable management and operations.

Mövenpick Hotel Jumeirah Beach is situated in Dubai’s Jumeirah Beach Residence close to the Arabian Gulf. The modern, chic 5-star hotel is located on The Walk, close to The Beach mall which features beachfront shops, restaurants and the UAE’s first outdoor cinema.


“We are delighted to be re-certified by Green Globe once again,” said Philip Jones, General Manager at the hotel. “I am very proud to say that Mövenpick Hotel Jumeirah Beach is dedicated to environmentally sustainable tourism and this has been demonstrated through a variety of initiatives such as efficient energy conservation practices, and awareness campaigns within the team and outside.”

Mövenpick Hotel Jumeirah Beach participated in its annual Kilo of Kindness charity activity last year and collected over 124 kilograms of school supplies and clothing that was presented to the Senses Center . The Kilo of Kindness campaign, part of Mövenpick Hotels & Resorts sustainable program Shine, coincides with the United Nations International Day of Charity held annually on September 5. During the week of the campaign guests were asked to donate at least a kilo of goods to the Senses Center which is dedicated to providing care, rehabilitation and accommodation for children with special needs. In return for their generosity visitors received a delicious ice cream treat.

As part of another CSR initiative planned for the future, the property plans to donate amenities to Soap For Hope. The Soap For Hope program collects used soap slivers which are recycled and processed. The soap is then redistributed to impoverished communities in countries such as Cambodia, Indonesia and Kenya.

Mövenpick Hotel Jumeirah Beach underwent a comprehensive audit by Green Globe’s preferred Middle East Partner FARNEK. Environmental strategies have included the ongoing replacement of conventional lighting with LED lights throughout the property thereby reducing energy consumption. And budgets for 2016 include the installation of LED lighting in car parking areas at the hotel.

Twice a year Mövenpick Hotel Jumeirah Beach conducts a Can Collection Day to reduce the property’s impact on the environment. Can Collection Day is organized by the Emirates Environmental Group. The campaign is held simultaneously across the seven Emirates. The Can Collection Day is a sub-project of the Can Collection Campaign, which was the very first awareness program initiated by the EEG twenty years ago. As part of the campaign organizations collect aluminum cans and then bring the collected, cleaned and compressed cans to a designated area where they are recycled by EEG. The activity is a good opportunity for the hotel to show its commitment as part of the hospitality industry in upholding a greener and cleaner environment.

In addition, in 2015, DUSLCO conducted a training program about waste recycling and segregation to educate staff about the advantages of recycling. DUSLCO is an external contractor that handles all waste disposal at the property.

“Each one of us can really make a difference by acknowledging our responsibility as global citizens and this is reflected in the concerns we all have in making sure we operate at the highest environmental standards possible,” concluded Mr. Jones.

Mövenpick Hotels & Resorts, an international upscale hotel management company with over 16,000 staff members, is represented in 24 countries with 83 hotels, resorts and Nile cruisers currently in operation. Around 20 properties are planned or under construction, including Chiang Mai (Thailand), Bali (Indonesia) and Marrakech (Morocco).

Focusing on expansion within its core markets of Europe, Africa, the Middle East and Asia, Mövenpick Hotels & Resorts specializes in business and conference hotels, as well as holiday resorts, all reflecting a sense of place and respect for their local communities. Of Swiss heritage and headquartered in central Switzerland (Baar), Mövenpick Hotels & Resorts is passionate about delivering premium service and culinary enjoyment – all with a personal touch. Committed to supporting sustainable environments, Mövenpick Hotels & Resorts has become the most Green Globe certified hotel company in the world. The hotel company is owned by Mövenpick Holding (66.7%) and the Kingdom Group (33.3%). For further information, please visit their website .

Green Globe is the worldwide sustainability system based on internationally accepted criteria for sustainable operation and management of travel and tourism businesses. Operating under a worldwide license, Green Globe is based in California, USA and is represented in over 83 countries. Green Globe is an Affiliate Member of the United Nations World Tourism Organization (UNWTO).

Green Globe is a member of the International Coalition of Tourism Partners (ICTP) .

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Linda Hohnholz

Editor in chief for eTurboNews based in the eTN HQ.

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