SKAL International Italia – BIT – Milano – 23rd February 2008


On occasion of BIT 2008 and in continuation with last year’s event, Skal International Italia will organize the 2° Forum on Sustainable Development in Tourism, Saturday 23rd February in the Congress Centre Stella Polare, Fiera Milano Rho- Sagittarius Room with theme:

“ Economy of Experience and Sustainability in Tourism”

The event will be opened with addresses by Sandra Biasutti, President Skal International Italy and by Hulya Aslantas , World Vice President of Skal International, followed by the presentation by Salvatore Scalisi, National Councillor for Ecotourism of the

“ Skal International Italia Ecotourism Award 2008”.

There will be three keynote speakers:

– Dr. Carlo Brondazza , Proteo srl
– Arch . Natasha Pulitzer, Synergia Progetti.
– Michelangelo Taglienti, Relti srl

The Forum will commence at 10.00 am and will end at 13.00, everyone is welcome.

Skål, founded as international association in 1934 is the largest organization of travel and tourism professionals in the world, embracing all sectors of the travel and tourism industry, in five Continents, 87 Countries and at over 500 locations, with 22.000 members from hoteliers to travel agents, airlines, tourism media, tourism academicians and such.

Skål International is aiming at quality in tourism and values sustainable development in Tourism and the key to the industry’s future success and considers Ecotourism but one area of the various components of sustainable development and responsible tourism.

To encourage the conservation of the environment and help to promote the development of responsible and sustainable tourism, Skål International is conducting an award program since 2002, launched during the “ Year of Ecotourism and the Mountains” as declared by United Nations.

While the purpose of these awards is to highlight best practices in ecotourism around the world, they are also created with the aim of acquainting the world with this new concept that puts emphasis on the importance of interaction of the physical, cultural and social environment, the traveler’s responsibility and the need for active community participation for Ecotourism.

For further information please visit and