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Philippine-India tourism: A promising combination

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The Philippines is celebrating “Visit The Philippines Year 2015,” and is keen to boost arrivals from India, which at present is its 13th biggest source market for the country.

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The Philippines is celebrating “Visit The Philippines Year 2015,” and is keen to boost arrivals from India, which at present is its 13th biggest source market for the country.

The Philippine Ambassador to India, Her Excellency T. C. Daza, said in New Delhi on August 7 that the target for 2015 was to see that 70,000 Indians visit her country, up from the 61,000 of 2014, which itself was 77 percent higher than the 34,000 of 2010. She said this during a multi-city roadshow going to four cities – Delhi, Nagpur, Lucknow, and Chandigarh.

She lauded the efforts of the tourism office of the country in boosting awareness and arrivals.

There were 11 partners in the mission to show new attractions and products.

Interestingly, the suppliers and senior officials said that Indians were now showing interest in going to newer places in the Philippines.

Sanjeet, Tourism Attache, said that Tier 11 cities were important and over 300 agents had interacted with the suppliers.

Kristine L. Shroff, Marketing Director, Shroff Travel, said that Nagpur had given a good response, and Lucknow and Chandigarh had prospects, as awareness was being created.

This is the 6th such roadshow, but over the years the cities visited have increased.

Verna Covar-Buensuceso, Director and Officer in Charge, Market Development Group, and Glen Agustin, Chief Tourism Operations Officer, Department of Tourism, spoke of the new facilities, products, and areas being explored now.

They highlighted the many similarities between India and the Philippines which made it easier for Indians to go to the Philippines and people from that country to come to India.

The ambassador spoke of the challenges by way of no direct flight, but hoped that this will change soon.

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