Read us | Listen to us | Watch us | Join Live Events | Turn Off Ads | Live |

Click on your language to translate this article:

Afrikaans Afrikaans Albanian Albanian Amharic Amharic Arabic Arabic Armenian Armenian Azerbaijani Azerbaijani Basque Basque Belarusian Belarusian Bengali Bengali Bosnian Bosnian Bulgarian Bulgarian Catalan Catalan Cebuano Cebuano Chichewa Chichewa Chinese (Simplified) Chinese (Simplified) Chinese (Traditional) Chinese (Traditional) Corsican Corsican Croatian Croatian Czech Czech Danish Danish Dutch Dutch English English Esperanto Esperanto Estonian Estonian Filipino Filipino Finnish Finnish French French Frisian Frisian Galician Galician Georgian Georgian German German Greek Greek Gujarati Gujarati Haitian Creole Haitian Creole Hausa Hausa Hawaiian Hawaiian Hebrew Hebrew Hindi Hindi Hmong Hmong Hungarian Hungarian Icelandic Icelandic Igbo Igbo Indonesian Indonesian Irish Irish Italian Italian Japanese Japanese Javanese Javanese Kannada Kannada Kazakh Kazakh Khmer Khmer Korean Korean Kurdish (Kurmanji) Kurdish (Kurmanji) Kyrgyz Kyrgyz Lao Lao Latin Latin Latvian Latvian Lithuanian Lithuanian Luxembourgish Luxembourgish Macedonian Macedonian Malagasy Malagasy Malay Malay Malayalam Malayalam Maltese Maltese Maori Maori Marathi Marathi Mongolian Mongolian Myanmar (Burmese) Myanmar (Burmese) Nepali Nepali Norwegian Norwegian Pashto Pashto Persian Persian Polish Polish Portuguese Portuguese Punjabi Punjabi Romanian Romanian Russian Russian Samoan Samoan Scottish Gaelic Scottish Gaelic Serbian Serbian Sesotho Sesotho Shona Shona Sindhi Sindhi Sinhala Sinhala Slovak Slovak Slovenian Slovenian Somali Somali Spanish Spanish Sudanese Sudanese Swahili Swahili Swedish Swedish Tajik Tajik Tamil Tamil Telugu Telugu Thai Thai Turkish Turkish Ukrainian Ukrainian Urdu Urdu Uzbek Uzbek Vietnamese Vietnamese Welsh Welsh Xhosa Xhosa Yiddish Yiddish Yoruba Yoruba Zulu Zulu

Marriott International Asia Pacific appoints Anka Twum-Baah as Vice President

Written by editor

Marriott International Asia Pacific (APAC) has appointed Anka Twum-Baah as Vice President, Customer Loyalty & Content.

Marriott International Asia Pacific (APAC) has appointed Anka Twum-Baah as Vice President, Customer Loyalty & Content. In this capacity, Twum-Baah leads a concerted effort to drive member growth for Marriott Rewards, the company’s award-winning loyalty program, as well as further developing strategic relationships across the region.

Reporting to Peggy Fang Roe, Chief Sales and Marketing Officer of Asia Pacific, Anka is a key member of the regional sales and marketing leadership and in charge of orchestrating loyalty promotions, content development, strategic partnerships and e-commerce functions to drive business growth.

“This is an exciting time for Marriott International in Asia Pacific. Our portfolio in this region is growing rapidly and we will have over 300 hotels in 10 lodging brands across 16 countries and areas by 2016. I am pleased that a dynamic executive such as Anka joins my team,” said Peggy Fang Roe.

“Anka brings a wealth of international experiences and expertise to us spanning across several disciplines including marketing, strategy, and business development. In addition to her commitment to customer service, her passion for innovation, coupled with her strong track record in product development, makes her an ideal candidate for this key position,” Fang Roe added.

“I am absolutely delighted to join Marriott International at such a pivotal time. Asia Pacific is arguably the most exciting marketplace for the hospitality industry and our company. Marriott International has a great loyalty program and magnificent portfolio of lodging brands. We are well poised to meet the needs of next generation travelers through ongoing innovations. I look forward to working with my colleagues to reach and grow our Marriott Rewards members while supporting the tremendous growth of our brands within the region,” said Anka Twum-Baah.

Before joining Marriott, Twum-Baah served on the executive team as Head of Marketing, Strategy, and Partnerships for Rediscovered, a luxury hospitality and lifestyle start-up based in Hong Kong. Prior to this, Anka spent six years at American Express in New York, London, and Singapore offices. During her tenure, Anka served as Director, International Membership Rewards managing loyalty products for Centurion line and Bank Partner card products portfolios across 150 markets as well as several other positions.

Twum-Baah holds an MBA from the University of Chicago Booth School of Business joint program with London School of Economics and AB, Economics and Political Science with honors from the University of Chicago.