LONDON, England – Dollar Thrifty Automotive Group, part of The Hertz Corporation, has expanded its existing network in Germany with 116 additional locations throughout the country. The new branches began operating in major German destinations as of January 1, 2015.
The recently launched Dollar Thrifty airport and downtown branches enlarge the brands’ existing network in some of the most important German destinations such as Berlin, Dusseldorf, Frankfurt, Cologne and Munich. Car rental customers in these cities can now benefit from a larger, modern fleet and attractive offers. Additionally new locations have been opened across popular German tourist destinations such as Dresden and Nuremberg.
Tom Kelley, Vice President, Dollar Thrifty International, said: “Since the beginning of 2013, the international growth strategy of Dollar and Thrifty has been focused on the most important destinations in Europe. So far, we have added over 320 Dollar Thrifty dual-branded locations in Europe, enlarging our DTAG’s global network of more than 1700 branches, to better cater to our customers’ mobility needs. Our expansion in Germany translates into more options for those who seek convenience, great value and the trust of a global brand in the country.”
Rafael Girona, Managing Director, Hertz Germany, added: “Integrating Dollar Thrifty to our corporate network in Germany – the largest car rental market in Europe and one of the most important outbound markets in the world – is a key step towards the consolidation of Dollar and Thrifty as global brands. Additionally, with the expansion of Dollar Thrifty’s presence across the country we are broadening our offering to satisfy new customers with more value oriented requirements.”
Since February 2013, when DTAG announced its expansion in Europe through openings in Belgium, France, Luxemburg, Netherlands and Spain, the brands continued to grow their presence in the continent. Dollar Thrifty is currently also operating in Austria, Greece, the Balearics Islands, Portugal and Switzerland with further expansion planned for 2015.